Merchant FAQ

Why should I join the Dealio Merchant Program?
The Dealio Toolbar offers a greater ability to target product listings than any other comparison shopping Web site. This means higher conversion rates and a better ROI. As a downloaded application, the Dealio Toolbar goes where shoppers go, instead of limiting your reach to search engine traffic. This gives you a unique opportunity to attract shoppers you couldn't with traditional search engine marketing, especially for the thousands or buyers that use Dealio to shop for products and compare prices.
Do I qualify for the Dealio Merchant Program?
Most merchants will qualify for the Dealio Merchant Program, although we do review all applications to make sure that they meet a few basic criteria. We will check your site for content, review prior feedback ratings, and judge the overall level of commitment to customer service before accepting your application. We feel this ensures the best shopping experience possible for buyers using the Dealio Toolbar.
What stores are enrolled in the Dealio Merchant Program?
Some recognized brands include Amazon, Wal-Mart, Circuit City, Staples, Best Buy, CompUSA, Ritz Electronics, and eBay, although the Dealio Toolbar includes merchants of all sizes.
How much does it cost to join the Dealio Merchant Program?
For a limited time, joining the program is free. The Dealio Merchant Program normally costs a one-time inclusion fee of $50.00, which is billed at registration. That fee can be applied as a credit in full toward featured placements. Unlike other comparison shopping Web sites, standard placement is absolutely free. Register now before this offer ends.
If I don't sell consumer electronics, can I register for the Dealio Merchant Program?
No. At this time, the Dealio Toolbar is only accepting registrations for merchants who sell consumer electronics products. Although the Dealio Toolbar helps buyers compare prices for products in other categories, those results are provided to us by a content partner and not by the merchants directly. We do continue to expand our category coverage, so please contact Merchant Support to be notified when new categories are added.
What is standard placement?
Standard placement listings appear in any Dealio Toolbar search. The lowest priced merchant always appears at the top of the list underneath the two featured slots. Unlike other comparison shopping Web sites, Dealio does not charge a CPC fee for standard placement, so your ROI on standard placement listings is always positive.
What is featured placement?
Featured placement is coming soon. It will allow you to choose specific products to feature in the top 2 slots above the standard results. Instead of CPC bidding, the Dealio Toolbar will use a proprietary, real-time measure of click-through rate that selects the most popular listings to feature. This means that only merchants who are successful in driving more clicks will appear in the featured slots. We feel this system will put merchants on an even playing field and provide more value to shoppers.
How do I join the Dealio Merchant Program?
Just complete our short application to get started. Please click here to begin.
Can I cancel my participation in the Dealio Merchant Program?
Yes. You can cancel your participation at any time and for any reason.
How do I list my products on the Dealio Toolbar?
Each merchant lists products on Dealio using a product data feed. A product data feed is a file that contains product information, such as manufacturer part number (MPN), manufacturer name, product name, price, and the product URL. Dealio currently supports data feeds in tab, comma, pipe, and XML formats. Merchants can post their feeds to a specific URL, to their FTP server, or to our FTP server. For your convenience, you can upload the same feed you submit to other comparison shopping Web sites, and the upload occurs on a daily basis. Click to view a sample feed in CSV format.
How often are my products updated on the Dealio Toolbar?
We download your feed on a daily basis. The products and prices that appear in Dealio Toolbar search results will be those specified in your latest data feed. If you have modified prices, added products, or made changes to product URLs, they will not be reflected in Dealio search results until the next import of your data feed. On your "My Dealio" page, you can see exactly when the import occurred, the products that were imported successfully, and the products that were not imported and the reasons why.
Why would I want to feature my products on the Dealio Toolbar?
Featured placement ensures greater visibility of your products than those that appear in the standard search results. Featured products have a greater likelihood of being clicked, which means more traffic to your store's product pages and more sales.
Where do you get your product information?
Our product catalog is powered by CNET, the same catalog used by top commerce and comparison shopping Web sites. Using proprietary ExactMatch technology, the Dealio Toolbar ensures that each product imported is matched with the same exact product from our CNET catalog. Our catalog provides standardized, up-to-date product information such as product descriptions, specifications, and images so you don't have to.
How long does it take for my products to appear on the Dealio Toolbar?
After you have registered and been approved to the Dealio Merchant Program, you must prepare your product data feed for submission. We can then prepare your file for automatic, daily imports, which only takes a few days. At the time your listings go live, they will begin to appear in the Dealio sidebar when buyers compare prices.
How do I maximize my sales potential on the Dealio Toolbar?
Dealio rewards merchants who remain competitive on price, treat customers well, and maintain a strong brand. Because featured placement has a low fixed cost and is merit based, only the merchants who are successful in driving more clicks through standard search results will appear in the featured results. We feel this system puts merchants on a more even playing field than with other comparison shopping Web sites. Best of all, it makes it the fairest environment for shoppers.
How do I manage my merchant account?
You can login to your "My Dealio" page to get a quick dashboard view of your account.
Does the Dealio Toolbar overwrite affiliate links or cookies?
Absolutely not. Such actions amount to affiliate earnings theft, and the Dealio Toolbar does not engage in such activities.
As a Vendio customer, can I use Sales Manager to submit products to Dealio?
We have not yet completed the inclusion of Vendio Sales Manager inventory items, but we expect this integration to enable seamless submission of items into the Dealio Toolbar in the near future. Watch the Vendio site announcements to know when this integration becomes available.
How do I get help if I have a problem?
Once you are logged in to Dealio.com, you can access our Help page to get most of your commonly asked question answered. If you need further assistance, you can use the contact form to get live support.
If I list my products in Dealio AND Shopzilla, will I be charged a CPC for standard listings?
Because of our partnership with Shopzilla, the Dealio Toolbar can now display listings from Shopzilla in addition to listings directly submitted to Dealio. If a displayed listing originated from a direct submission to Dealio, then our free standard listing fee applies. If a displayed listing originated from Shopzilla, then that listing is subject to Shopzilla's fees. Currently, there is no possibility that two listings of the same product, one served by the Dealio Toolbar and one served by Shopzilla, can appear together.